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IBM SPSS Predictive Analytics Sales Mastery v1 Sample Questions:

1. A marketing department is looking to divide up their customer base in order to more effectively target each group. Which feature of SPSS Modeler best meets their needs?

A) Automatic data preparation
B) Complete statistics integration
C) Auto clustering
D) In-database mining

2. Which SPSS product(s) are required in order to use SPSS Decision Management?

A) SPSS Statistics and SPSS Modeler
B) SPSS Modeler and SPSS Data Collection
C) SPSS Collaboration and Deployment Services and SPSS Modeler
D) SPSS Collaboration and Deployment Services and SPSS Statistics

3. Which SPSS product best meets the needs of a customer looking to automate model building or share and protect analytical assets?

A) SPSS Data Collection
B) SPSS Collaboration and Deployment Services
C) SPSS Modeler
D) SPSS Statistics

4. Which user is most likely to use the automated modeling feature of SPSS Modeler?

A) Professional statistician
B) Business analyst
C) IT manager
D) Business executive

5. Which type of model in SPSS Modeler is BEST suited for making categorical predictions of future outcomes?

A) Anomaly detection
B) Classification
C) Segmentation
D) Association

Solutions: