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Salesforce Salesforce-Data-Cloud Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Data Cloud Overview | 18% | - Core concepts and terminology - Business value and use cases - Architecture and ecosystem |
| Topic 2: Act on Data | 18% | - Process automation and triggering - Activation concepts and use cases - Troubleshooting activations - Attribute usage and management |
| Topic 3: Identity Resolution | 14% | - Conflict resolution - Matching and reconciliation rules - Unified profile creation - Identity use cases |
| Topic 4: Data Cloud Setup and Administration | 12% | - Permissions and access control - Data streams and data bundles - Monitoring and maintenance tools - Data spaces and configuration |
| Topic 5: Data Ingestion and Modeling | 20% | - Data validation and inspection - Ingestion from various sources - Transformation and mapping - Data modeling best practices |
| Topic 6: Segmentation and Insights | 18% | - Segment creation and configuration - Calculated vs streaming insights - Insight implementation - Segment membership analysis |
Salesforce Data Cloud Accredited Professional Sample Questions:
Cumulus Financial (CF) wants to target loyal and engaged customers. When a platinum tier customer visits their Investment pages more than three times in a 24-hour period, CF wants to Immediately Send an email that offers a private consultation.
What should a consultant recommend for this business requirement?
- A. Streaming insight with a data action into a journey in Marketing Cloud Engagement
- B. Calculated insight with a data action to a Marketing Cloud Engagement transactional email
- C. Rapid segment to a data action journey in Marketing Cloud Engagement
- D. Standard segment with activation into Marketing Cloud Engagement
Correct Answer: A 🗳️
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Which two requirements must be met for a calculated insight to appear in the segmentation canvas?
Choose 2 answers
- A. The calculated insight must contain a dimension including the Individual or Unified Individual Id.
- B. The primary key of the segmented table must be a metric in the calculated insight.
- C. The primary key of the segmented table must be a dimension in the calculated insight.
- D. The metrics of the calculated insights must only contain numeric values.
Correct Answer: A,C 🗳️
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A customer has a custom Customer Email c object related to the standard Contact object in Salesforce CRM.
This custom object
stores the email address a Contact that they want to use for activation.
To which data entity is mapped?
- A. Custom customer Email__c object
- B. Contact Point_Email
- C. Individual
- D. Contact
Correct Answer: B 🗳️
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A rideshare company wants to send an email to customers that provides a year-in-review with five "fun" trip statistics, such as destination, distance traveled, etc. This raw data arrives into Data Cloud and is not aggregated at source.
The company creates a segment of customers that had at least one ride in the last 365 days.
Following best practices, which solution should the consultant recommend in Data Cloud to personalize the content of the email?
- A. Use a data action to send each ride as an event to Marketing Cloud Engagement, then use AMP script to summarize this data in the email.
- B. Use a data transform to aggregate the statistics and map them to direct attributes on Individual to include in the activation.
- C. Create five calculated insights for the activation and add dimension filters.
- D. Include related attributes in the activation for the last 365 days.
Correct Answer: B 🗳️
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A consultant wants to make sure address details from customer orders are selected as best to save to the unified profile.
What should the consultant do to achieve this?
- A. Use the default reconciliation rules for Contact Point Address.
- B. Change the default reconciliation rules for Individual to Source Priority.
- C. Select the address details on the Contact Point Address. Change the reconciliation rules for the specific address attributes to Source Priority and move the Oder DMO to the top.
- D. Select the address details on the Contact Point Address. Change the reconciliation rules for the specific address attributes to Source Priority and move the Individual DMO to the bottom.
Correct Answer: C 🗳️
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